OK忠訓國際秉持「讓人生命更美好」的使命,響應行政院體育署「打造運動島樂活計畫」,連續6年協辦全國社區盃慢跑錦標賽,提倡優質健康樂活概念。直到2017年主辦「OKRUN愛在谷關」,透過尋找路跑場地的過程中,忠訓國際發現台灣有許多角落需要被長期關注與陪伴,特別是位處偏鄉的原住民孩童與當地觀光發展。秉持「 真誠陪伴,直到實現希望」的精神,忠訓國際深入這些地區,寄望藉由路跑活動為地方帶進觀光人潮,號召國人關懷原住民生活與文化發展,並且透過鏡頭的紀錄,讓世界看見台灣人文和風景之美。「OKRUN 一看見台灣美,十年計畫」因此展開。今年是OKRUN第二屆,以運動、文化與觀光三大主題為活動主軸,特別選擇具有象徵意義的【泰雅原住民文化產業區】舉辦,以原住民嘉年華概念結合原民手工藝、原民市集、原民美食等,體驗極具特色的原民風情,藉由全民參與向世界展現原住民族文化揮灑在大地上的色調、迷人的多元交融風格。


OKRUN is a 10 year-long program hosted by Jung Shing International which is a loan agency takes 〝make life better!〞 as mission and co-organized the National Community Cup Jogging Championship for six years to encourage people getting more and more health by jogging.

Since 2017, Jung Shing International host the jogging competition〝OKRUN–Love Guguan〞alone. James Chen, the founder of Jung Shing International, found that people should pay more attention with local development especially in children education and tourism income. For the purpose of 〝Sincerely accompany until realize your hope〞 James Chen makes the jogging competition as a 10-year-long program and it was named OKRUN.

OKRUN also means the accompany stories in Taiwan. By jogging one different local town each year, OKRUN is given the hope to increase the benefit of local tourism industry, to call more people to concerned about the local culture, and host online photo competition to show to the whole world the stories of accompany which include the beauty of human heart and scenery.

OKRUN, Taiwan accompany stories, now begins.

This year is the 2nd year of OKRUN. Around the concept with sport, culture and tourism, OKRUN is host in Ayatal Indigenous Cultural Park, Miaoli County. It is set as a Aboriginal festival combine with the market of handicraft arts and foods. People can experience the Ayatal culture and share it to the world.

28 NOV / 2018 蘋果即時新聞
OK忠訓國際亦致力於推動教育文化,藉由舉辦路跑活動,讓更多人關注偏鄉教育問題,OK忠訓國際不只出錢出力,資助教育學習經費,更建立完善教育陪伴計劃,教導學童正向的價值觀;為落實企業社會責任.....
3 OCT / 2018 三立新聞網
OK忠訓國際「OKRUN 2018 愛在泰安」在9/30(日)盛大舉辦,以充滿生命力的泰雅族頭目祈福活動揭開序幕,並首次將路跑融合原民親子嘉年華會一同舉行。苗栗縣鄧桂菊副縣長和泰安鄉劉美蘭鄉長等貴賓更特地到場響應.....
3 OCT / 2018 苗栗縣政府
OK忠訓國際「OKRUN 2018 愛在泰安」在9/30(日)盛大舉辦,苗栗縣鄧桂菊副縣長和泰安鄉劉美蘭鄉長等貴賓更特地到場響應,給予選手支持和鼓勵,現場更吸引近千位來自各方的跑友及民眾一同齊聚泰安,場面熱鬧非凡.....

指導單位:苗栗縣政府

主辦單位:OK忠訓國際股份有限公司苗栗縣泰安鄉公所

承辦單位:ezFun生活玩家、中華國際休閒運動交流協會

協辦單位:台灣理財規劃顧問協會、泰雅原住民文化產業區、苗栗縣汶水國民小學、苗栗縣泰安溫泉區觀光發展協會、苗栗縣泰安鄉觀光休閒產業暨策略聯盟協會、寫意人生國際股份有限公司、阿龐師手撥法養生堂〈陸續邀約中〉

贊助單位:改變廣告股份有限公司以人為本教育股份有限公司、忠實保險經紀人股份有限公司、老虎牙子龍之嶺旅遊集團一則青、傢式國際、兆遠鋼鐵、GOLiFE研鼎智能,歡迎機關團體共襄盛舉。

技術顧問:Emo藝盟活動設計企劃